When Sandy Schubert opened Hedgie’s Books, Toys, and More in Bedford, Iowa, she wasn’t just starting a business — she was filling a need.

As a former early childhood educator, Sandy saw firsthand how limited access to bookstores and educational toys could impact children and families in rural communities. She noticed there simply weren’t many options nearby for high-quality books and learning materials. Determined to make a difference, she opened her storefront in 2015, creating a welcoming space where families could discover books, games, and educational resources close to home.

Since then, Hedgie’s has become more than a store — it’s a community hub.

Reliable, high-speed internet from United Fiber has played an important role in helping Sandy grow and manage her small business. From processing transactions and managing inventory to connecting with customers online and promoting events on social media, dependable connectivity allows Sandy to focus on what she does best: supporting families and encouraging a love of learning.

For small business owners like Sandy, fast and reliable fiber internet isn’t just convenient — it’s essential. United Fiber is proud to support local entrepreneurs like Sandy Schubert and help rural businesses thrive.

Check out more below about what Sandy has to say about using United Fiber, and how it has helped her as a small business owner.